Small-Cap Buyout & Growth Capital,
by Omnes Capital

Select French SMEs with strong growth potential


Investment strategy

  • High-performing French SMEs with a leadership position in their sector, genuine growth prospects, solid fundamentals and seasoned management teams
  • Enterprise value between €8 million and €40 million
  • Ticket size: €1 million to €8 million
  • Buyout and growth capital transactions

Strong partnership with LCL

  • Benefiting from business opportunities from the LCL network
  • Helping to strengthen LCL’s presence in the corporate market

Key strengths

  • Operational added value, flowing to a great extent from the sales growth generated by portfolio companies
  • Access to prime deals thanks to its strong roots in the regions and close ties with LCL
Key figures
€150
million in assets under management
13
companies in portfolio
45
investment transactions in 14 years
Business Case
"Trust and responsiveness are the keywords in our collaborative effort, both in human and operational terms, and this is exactly what we need at our stage of development."
Nicolas
RICART
CEO
of Batiweb Group

Omnes’ acquisition of a stake in Batiweb lends new impetus to the number-two player in digital relationship building between consumers and professionals in housing renovation.

Founded in 2005, Batiweb Group today is the number-two player in its market, with nearly €10 million in annual revenue and 94 employees. Digital intermediation is a thriving sector, with major penetration potential as just 13% of self-employed professionals use this channel. The Group’s four-year objective is to increase its revenue by 2.5 and quadruple its profitability.

“In six months, we have shown our ability to step up the company’s development,” says Frédéric Mimoun, Director at Omnes. As evidenced by the company obtaining an exclusivity on a strategic acquisition opportunity in an over-the-counter context, signed in July 2017. Seven other deals are under review and Omnes is helping to broaden the range of possibilities outside France, notably in Belgium, the Netherlands, the UK and Germany.

A strategic support

After the implementation of an executive committee, Omnes also helped to strengthen Batiweb’s strategic governance with the selection of two industrial experts for the Strategic Committee.

Our ambition is to strengthen the Group’s position in its market and help it to become the Airbnb of self-employed professionals, with a complete set of services ranging from appointment making to transaction payments,” says Frédéric Mimoun, Director at Omnes. “Strategic and pragmatic support in which everyone expresses themselves openly. The key is to continuously call things into question, open doors and move forward.”

Three questions for Nicolas RICART
Nicolas RICART
CEO of Batiweb Group
What made you choose Omnes?

I immediately felt on the same wavelength as Frédéric Mimoun. His strategic vision perfectly matched what I wanted to do. Batiweb's business model had arrived at a new stage of maturity, enabling us to shift up another gear. And Omnes was quick to confirm the points that were essential for me: a majority position and the possibility at all times to have the necessary cash for financing organic and external growth with no dilution.

How has the collaborative effort responded to your needs and expectations?

It's a very strong relationship. We have regular discussions on recruitment, strategic directions and growth prospects. After working together for just six months, we have already obtained a green light on a potential acquisition, which is exceptional. Omnes is very present in terms of support and advice. They are also able to show great flexibility in financing arrangements, proposing highly entrepreneurial solutions.

What are your next steps and outlook?

We have very strong ambitions for the next four or five years. With annual like-for-like growth of over 35%, we are already firmly on track! Omnes will help us to expand in Europe, where our model in terms of business offering and process is highly attractive. The experts and entrepreneurs that the Omnes team puts us in touch with will also play an invaluable role in honing the development of services with our clients.

batiweb-group
"Based on trust and mutual respect”. That is how Alain Blondel describes his relationship with Omnes Capital.
ALAIN
BLONDEL
Chairman
of SIMP
SIMP

Because he’s worth it!

Based on “trust” and “mutual respect”. That is how Alain Blondel describes his relationship with Omnes Capital, which bought a stake in SIMP’s capital in 2011.
“I chose Omnes Capital on account of its ability to make decisions rapidly, its industry expertise and its knowledge of the issues facing SMEs, but also because we share the same long-term vision for SIMP,” he stated.
Alain Blondel
Président de SIMP
ALAIN
BLONDEL
Chairman
of SIMP
After a fact-finding mission to learn the ins and outs of running a small business of his own, he searched high and low for projects before eventually plumping for SIMP, a SME with well-known expertise in the micro-injection of plastic and rubber components and world leader in thermoplastic mascara brushes. What made you choose this business? Because it is unusual. Though small, with just 25 employees, it has a large sales base (€8.8 million in 2012) and tremendous potential.

“Growing an already well-run business was a highly motivating challenge,” says Alain Blondel, who has drawn on the existing teams in place and in particular on Eric de Bardonnèche, the current sales director, who has been appointed as director of business development. Alain Blondel joined forces with Omnes Capital to buy the company from Manuel Viegas, SIMP’s former manager. And he shares the same long-term vision for the business as his financial partner. The goal is to grow the Innovation unit through a focus on mascara and also to expand into new high value-added product niches.

He will not overlook expanding SIMP in international markets, especially emerging markets such as China and Brazil. “By pooling our energy and capitalising on our individual strengths, we are going to design new products, new manufacturing processes and win new customers. And we are going to stay a small and friendly firm,” says the business owner. Look out for SIMP to dazzle us in the future.

Timeline

• 1979: Director of PHAS France, L’Oréal brand.
• 1989: CEO France of Sanofi Beauté then Chairman of Roger & Gallet.
• 1994: Chairman & CEO of Pixxent (no. 3 in Europe in merchandising and PoS advertising).
• 2004: Vice-Chairman of Alcan Packaging Beauty in charge of the Fragrance & Cosmetics Europe- Brazil division.
• 2011: LBO of SIMP together with Omnes Capital.
SIMP
Portfolio
Digital portal bringing building trade professionals together with consumers
Design and production of plastic and/or metal technical small parts
Le leader français de la vente à distance de matériel d’élevage.
France’s leading marine and transport insurance broker
France’s leading supplier of pool products
Sale and fitting of external joinery products
One of the first industrial groups to manufacture raw frozen bread
IT security specialist
European leader in aerospace paint and sealing products
Geolocation and corporate vehicle fleet management specialist
International oil and gas engineering group
Europe’s leading manufacturer of plastic applicators and make-up wipers for the cosmetics market.
NewsRoom
Press release
25 July 2018
InCA group announces the purchase of Logis du Pertuis and carries out its first acquisition since Omnes’s investment in July 2017
InCA group announces the purchase of Logis du Pertuis and carries out its first acquisition since Omnes’s investment in July 2017
Logo reveal video
Publication
Omnes Capital Newsletter no 32
Press release
26 June 2018
Batiweb group announces purchase of helloArtisan digital platform, creating unique offering connecting individuals with construction professionals
Batiweb group announces purchase of helloArtisan digital platform, creating unique offering connecting individuals with construction professionals
Le Cercle Omnes des Entrepreneurs - January 31, 2018
Press release
13 June 2018
Omnes invests alongside Fabrice Le Camus in the MBI of Mistral group, marking the 1st investment from its 3rd generation small cap funds
Omnes invests alongside Fabrice Le Camus in the MBI of Mistral group, marking the 1st investment from its 3rd generation small cap funds
Press release
12 April 2018
Appointments at Omnes
Appointments at Omnes
Publication
Omnes Newsletter no 32: Edirotial by Fabien Prévost, CEO, Omnes